9780749449933 : Cheap : the real cost of the global trend for bargains, discounts & customer choice / David Bosshart.; Bosshart, David.
Cheap : the real cost of the global trend for bargains, discounts & customer choice / David Bosshart.
BJL; HF5415.32
BOOK
2006
9780749450281 : Questionnaire design : how to plan, structure and write survey material for effective market research / Ian Brace.; Brace, Ian,
Questionnaire design : how to plan, structure and write survey material for effective market research
BJL; HF 5415.3 B7
BOOK
2008
9780749450335 : The leader's guide to lateral thinking skills : unlocking the creativity and innovation in you and your team / Paul Sloane.; Sloane, Paul,
The leader's guide to lateral thinking skills : unlocking the creativity and innovation in you and yo
Online materials; HD53 .S57 2006
EBOOKS
2006
9780749450496 : Leadership and motivation [electronic resource] : the fifty-fifty rule and the eight key principles of motivating others / John Adair.; Adair, John Eric,
Leadership and motivation [electronic resource] : the fifty-fifty rule and the eight key principles o
Online materials
EBOOKS
2006
Your entry 9780749450526 would be here
9780749450625 : China : practical advice on entry strategy and engagement / Jonathan Reuvid.; Reuvid, Jonathan.
China : practical advice on entry strategy and engagement / Jonathan Reuvid.
BJL; HG 5784 R4
BOOK
c2008
9780749450670 : Essential management accounting : how to maximise profit and boost financial performance / Belinda Steffan.; Steffan, Belinda.
Essential management accounting : how to maximise profit and boost financial performance / Belinda St
BJL
BOOK
c2008
9780749450687 : The diversity training handbook : a practical guide to understanding & changing attitudes / Phil Clements & John Jones.; Clements, Phillip Edward.
The diversity training handbook : a practical guide to understanding & changing attitudes / Phil Clem
BJL; HF 5549.5 M5 C6
BOOK
2008
9780749450731 : Branding your business : promoting your business, attracting customers and standing out in the market place / James Hammond.; Hammond, James,
Branding your business : promoting your business, attracting customers and standing out in the market
BJL; HF 5415.1255 H2
BOOK
c2008
9780749450816 : Europe : a practical guide to company formation, employment law and taxation across the EU / Adam Jolly.; Jolly, Adam.
Europe : a practical guide to company formation, employment law and taxation across the EU / Adam Jol
BJL; HD 2844 J7
BOOK
2009
9780749450854 : The new strategic brand management : creating and sustaining brand equity long term / Jean-Noël Kapferer.; Kapferer, Jean-Noël.
The new strategic brand management : creating and sustaining brand equity long term / Jean-Noël Kapfe
BJL; HD 69 B7 K1
BOOK
2008
9780749451462 : Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu.; Lehu, Jean-Marc.
Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing /
BJL; HF5415.15 .L445 2008
BOOK
2008
9780749451493 : Malcolm McDonald on marketing planning : understanding marketing plans and strategy.; McDonald, Malcolm.
Malcolm McDonald on marketing planning : understanding marketing plans and strategy.
BJL; HF5415.13 .M369157 2008
BOOK
2008
9780749452056 : The innovative leader : how to inspire your team and drive creativity / Paul Sloane.; Sloane, Paul,
The innovative leader : how to inspire your team and drive creativity / Paul Sloane.
Online materials; HD53 .S567 2007
EBOOKS
2007
9780749452124 : International logistics and supply chain outsourcing [electronic resource] : from local to global / Alan Rushton and Steve Walker.; Rushton, Alan,
International logistics and supply chain outsourcing [electronic resource] : from local to global / A
Online materials
EBOOKS
2007
9780749452315 : The business plan workbook : the definitive guide to researching, writing up and presenting a winning plan / Colin Barrow, Paul Barrow and Robert Brown.; Barrow, Colin.
The business plan workbook : the definitive guide to researching, writing up and presenting a winning
BJL; HD 30.28 B2
BOOK
2008
9780749452568 : Distribution channels : understanding and managing channels to market / Julian Dent.; Dent, Julian,
Distribution channels : understanding and managing channels to market / Julian Dent.
BJL; HF5415.129 .D46 2008
BOOK
c2008
9780749452841 : Malcolm McDonald on marketing planning [electronic resource] : understanding marketing plans and strategy / Malcolm McDonald.; McDonald, Malcolm.
Malcolm McDonald on marketing planning [electronic resource] : understanding marketing plans and stra
Online materials
EBOOKS
2008
9780749452971 : The equal opportunities handbook : how to recognise diversity, encourage fairness and promote anti-discriminatory practice / Phil Clements & Tony Spinks.; Clements, Phillip Edward.
The equal opportunities handbook : how to recognise diversity, encourage fairness and promote anti-di
BJL; BF 575 P9 C6
BOOK
2009
9780749453299 : International communications strategy : developments in cross-cultural communications, PR and social media / Silvia Cambié and Yang-May Ooi.; Cambie, Silvia.
International communications strategy : developments in cross-cultural communications, PR and social
BJL; HM 1211 C1
BOOK
2009
9780749453381 : Scoring points : how Tesco continues to win customer loyalty / Clive Humby, Terry Hunt and Tim Phillips.; Humby, Clive.
Scoring points : how Tesco continues to win customer loyalty / Clive Humby, Terry Hunt and Tim Philli
BJL; HF 5415.525 H9
BOOK
c2007
9780749453466 : The growing business handbook : inspiration & advice from successful entrepreneurs & fast growing UK companies / [edited by] Adam Jolly.
The growing business handbook : inspiration & advice from successful entrepreneurs & fast growing UK
BJL; HF 5386 G8
BOOK
c2009
9780749453497 : The new strategic brand management [electronic resource] : creating and sustaining brand equity long term / Jean-Noël Kapferer.; Kapferer, Jean-Noël.
The new strategic brand management [electronic resource] : creating and sustaining brand equity long
Online materials
EBOOKS
2008
9780749453862 : Marketing accountability : how to measure marketing effectiveness / Malcolm McDonald and Peter Mouncey.; McDonald, Malcolm.
Marketing accountability : how to measure marketing effectiveness / Malcolm McDonald and Peter Mounce
BJL; HF 5415.13 M1
BOOK
2009
9780749453893 : Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones.; Ryan, Damian.
Understanding digital marketing : marketing strategies for engaging the digital generation / Damian R
BJL; HF 5415.1265 R9
BOOK
2008
9780749453992 : Emotionomics : leveraging emotions for business success / Dan Hill.; Hill, Dan,
Emotionomics : leveraging emotions for business success / Dan Hill.
BJL; HB 74 P8 H6
BOOK
c2008
9780749454074 : Logistics & retail management : emerging issues and new challenges in the retail supply chain / edited by John Fernie & Leigh Sparks.
Logistics & retail management : emerging issues and new challenges in the retail supply chain / edite
BJL; HD 38.5 L8
BOOK
2009
9780749454197 : The theory & practice of training / Roger Buckley, Jim Caple.; Buckley, Roger,
The theory & practice of training / Roger Buckley, Jim Caple.
BJL; HF 5549.5 T7 B9
BOOK
2009
9780749454500 : The next big thing : spotting and forecasting consumer trends for profit / William Higham.; Higham, William.
The next big thing : spotting and forecasting consumer trends for profit / William Higham.
BJL
BOOK
2009
9780749454647 : Qualitative research : good decision making through understanding people, cultures and markets / Sheila Keegan.; Keegan, Sheila.
Qualitative research : good decision making through understanding people, cultures and markets / Shei
BJL; HF 5415.2 K2
BOOK
c2009
9780749454777 : The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vincent Bastien.; Kapferer, Jean-Noël.
The luxury strategy : break the rules of marketing to build luxury brands / Jean-Noël Kapferer and Vi
BJL; HD 69 B7 K1
BOOK
c2009
9780749454845 : Strategic alliances & marketing partnerships : gaining competitive advantage through collaboration and partnering / Richard Gibbs and Andrew Humphries.; Gibbs, Richard,
Strategic alliances & marketing partnerships : gaining competitive advantage through collaboration an
BJL; HD 69 S8 G4
BOOK
2009
9780749454999 : Questionnaire design [electronic resource] : how to plan, structure and write survey material for effective market research / Ian Brace.; Brace, Ian,
Questionnaire design [electronic resource] : how to plan, structure and write survey material for eff
Online materials
EBOOKS
2008
9780749455170 : Retailing logistics and fresh food packaging : managing change in the supply chain / Kerstin Gustafsson ... [et al.].
Retailing logistics and fresh food packaging : managing change in the supply chain / Kerstin Gustafss
BJL; HD 9000.5 R4
BOOK
2009
9780749455187 : Executive writing skills for managers : master word power to lead your teams, make strategic links and develop relationships / Fiona Talbot.; Talbot, Fiona.
Executive writing skills for managers : master word power to lead your teams, make strategic links an
BJL; HF5718.3 .T35 2009
BOOK
c2009
9780749455569 : Strategic human resource management [electronic resource] : a guide to action / Michael Armstrong.; Armstrong, Michael,
Strategic human resource management [electronic resource] : a guide to action / Michael Armstrong.
Online materials
EBOOKS
2008
9780749456047 : Understanding digital marketing [electronic resource] : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones.; Ryan, Damian.
Understanding digital marketing [electronic resource] : marketing strategies for engaging the digital
Online materials
EBOOKS
2009
9780749456092 : Strategic alliances & marketing partnerships [electronic resource] : gaining competitive advantage through collaboration and partnering / Richard Gibbs & Andrew Humphries.; Gibbs, Richard,
9780749456122 : Coaching and mentoring [electronic resource] : practical conversations to improve learning / Eric Parsloe and Melville Leedham.; Parsloe, Eric.
Coaching and mentoring [electronic resource] : practical conversations to improve learning / Eric Par
Online materials
EBOOKS
2009
9780749456139 : Equal Opportunities Handbook : How to Recognise Diversity, Encourage Fairness and Promote Anti-discriminatory Practice; Clements, Phillip Edward.
Equal Opportunities Handbook : How to Recognise Diversity, Encourage Fairness and Promote Anti-discri
Online materials
EBOOKS
2009
9780749456337 : New strategies for reputation management : gaining control of issues, crises and corporate social responsibility / Andrew Griffin.; Griffin, Andrew,
New strategies for reputation management : gaining control of issues, crises and corporate social res
BJL; HD 59.2 G8
BOOK
2009
9780749456474 : Ads to icons : how advertising succeeds in a multimedia age / Paul Springer.; Springer, Paul
Ads to icons : how advertising succeeds in a multimedia age / Paul Springer.
BJL; HF 5823 S7
BOOK
2009
9780749456498 : Time well spent : getting things done through effective time management / Lyndon Jones and Paul Loftus.; Jones, Lyndon H.
Time well spent : getting things done through effective time management / Lyndon Jones and Paul Loftu
Online materials
EBOOKS
2009
9780749456528 : Successful interview skills : how to prepare, answer tough questions and get your ideal job / Rebecca Corfield.; Corfield, Rebecca,
Successful interview skills : how to prepare, answer tough questions and get your ideal job / Rebecca
BJL; BF 637 I5 C7
BOOK
2009
9780749456672 : Excellence in coaching : the industry guide / edited by Jonathan Passmore.
Excellence in coaching : the industry guide / edited by Jonathan Passmore.
BJL; HF5549.5.C53 E93 2010
BOOK
c2010
9780749456788 : Green logistics : improving the environmental sustainability of logistics / edited by Alan McKinnon ... [et al.].
Green logistics : improving the environmental sustainability of logistics / edited by Alan McKinnon .
BJL; HD 38.5 G7
BOOK
2010
9780749457020 : Shopper marketing : how to influence consumer decision-making at the point of purchase / edited by Markus Stahlberg and Ville Maila.
Shopper marketing : how to influence consumer decision-making at the point of purchase / edited by Ma
BJL
BOOK
2009
9780749457051 : Customer care excellence : how to create an effective customer focus / Sarah Cook.; Cook, Sarah,
Customer care excellence : how to create an effective customer focus / Sarah Cook.
BJL; HF5415.5 .C6635 2011
BOOK
2010
9780749457525 : Marketing accountability [electronic resource] : how to measure marketing effectiveness / Malcolm McDonald and Peter Mouncey.; McDonald, Malcolm.
Marketing accountability [electronic resource] : how to measure marketing effectiveness / Malcolm McD
Online materials
EBOOKS
2009
9780749457587 : A quick start guide to social media marketing : high impact, low-cost marketing that works / Neil Richardson, Ruth Gosnay and Angela Carroll.; Richardson, Neil Andre Asselbroug,
A quick start guide to social media marketing : high impact, low-cost marketing that works / Neil Ric
BJL; HF 5415.1265 R5
BOOK
2010
9780749458430 : The next big thing [electronic resource] : spotting and forecasting consumer trends for profit / William Higham.; Higham, William.
The next big thing [electronic resource] : spotting and forecasting consumer trends for profit / Will
Online materials