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1
Mark
  How to handle customer complaints : company guide to customer relations and consumer rights.
Moore, Chris.
Epping : Gower Press, 1975.  
1975
BOOK
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 Very relevant titles entries 2-131
2
Mark
  AI strategy for sales and marketing : connecting marketing, sales and customer experience
King, Katie, 1967- author.
London, United Kingdom : KoganPage, 2022.  
2022
BOOK
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3
Mark
  The customer experience model
Aliekperov, Adyl, author.
New York : Routledge, Taylor & Francis Group, [2022]  
2022
BOOK
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4
Mark
  Digital customer experience engineering : strategies for creating effective digital experiences
Wiedenhoefer, Lars, author.
[Place of publication not identified] : Apress, [2021] -Access this resource online
2021
EBOOKS
5
Mark
  Digital customer experience engineering : strategies for creating effective digital experiences
Wiedenhoefer, Lars, author.
[Berkeley], California : Apress, [2021]  
2021
BOOK
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6
Mark
  The customer experience model
Aliekperov, Adyl, author.
London, England : Taylor & Francis Group, 2020. -Access this resource online
2020
EBOOKS
7
Mark
  Transform customer experience : how to achieve customer success and create exceptional CX
Villani, Isabella, author.
Milton, Qld : Wiley, 2019.  
2019
BOOK
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8
Mark
  Traction : how any startup can achieve explosive customer growth
Weinberg, Gabriel, author.
Great Britain : Portfolio Penguin, 2015.  
2015
BOOK
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9
Mark
  The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus t
Dempster, Craig, author.
Hoboken, New Jersey : Wiley, [2015] -Access this resource online
2015
EBOOKS
10
Mark
  The lean supply chain : managing the challenge at Tesco
Evans, Barry, 1945-
London : Kogan Page, 2015. -Access this resource online
2015
EBOOKS
11
Mark
  The customer-funded business : start, finance, or grow your company with your customers' cash
Mullins, John W. (John Walker)
Hoboken, New Jersey : Wiley, [2014]  
2014
BOOK
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12
Mark
  Customer Service

New York, NY : Inc., 2014. -Access this resource online
2014
VIDEO STREAM
13
Mark
  The customer-funded business : start, finance, or grow your company with your customers' cash
Mullins, John W. (John Walker)
Hoboken, New Jersey : John Wiley & Sons, Inc., [2014] -Access this resource online
2014
EBOOKS
14
Mark
  Value proposition design
Osterwalder, Alexander.
Hoboken, New Jersey : Wiley, 2014. -Access this resource online
2014
EBOOKS
15
Mark
  The mom test : how to talk to customers and learn if your business is a good idea when everyone is l
Fitzpatrick, Rob
[California] : [Createspace Independent Learning Platform], August 2014.  
2014
BOOK
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 BJL Reading Room 1st floor HDC  HF5415.32 .F58  4 WEEK LOAN  AVAILABLE
16
Mark
  Customer relationship management.
Peelen, Ed, author.
Harlow, England : Pearson, 2013.  
2013
BOOK
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 BJL Reading Room 1st floor HDC  HF5415.5 .P44  4 WEEK LOAN  AVAILABLE
17
Mark
  Lifestyle brands a guide to aspirational marketing
Saviolo, Stefania.
Basingstoke : Palgrave Macmillan, 2013. -Access this resource online
2013
EBOOKS
18
Mark
  Disney U : how Disney University develops the world's most engaged, loyal, and customer-centric empl
Lipp, Doug.
New York : McGraw-Hill, [2013] -Access this resource online
2013
EBOOKS
19
Mark
  Customer relationship management
Peelen, Ed, author.
Harlow, England : Pearson, 2013. -Access this resource online
2013
EBOOKS
20
Mark
  The end of business as usual : rewire the way you work to succeed in the consumer revolution
Solis, Brian.
Hoboken, N.J. : Wiley, c2012.  
c2012
BOOK
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 BJL 5th Floor  HF 5415.32 S6  8 WEEK LOAN  AVAILABLE
21
Mark
  The new relationship marketing : how to build a large, loyal, profitable network using the social we
Smith, Mari, 1966-
Hoboken, N.J. : Wiley, c2011.  
c2011
BOOK
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 BJL Reading Room 1st floor HDC  HF 5415.55 S6  4 WEEK LOAN  AVAILABLE
22
Mark
  The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends,
Metz, Adam.
New York : McGraw-Hill Professional, 2011.  
2011
BOOK
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23
Mark
  Free : how today's smartest businesses profit by giving something for nothing
Anderson, Chris, 1961-
New York : Hyperion, c2010.  
c2010
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415 A5  4 WEEK LOAN  AVAILABLE
24
Mark
  Relationship marketing : a consumer experience approach
Baron, Steve (J. Steve), author.
London : SAGE, 2010.  
2010
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415.55 B2  4 WEEK LOAN  AVAILABLE
25
Mark
  Social network analysis in telecommunications
Pinheiro, Carlos Andre Reis.
Hoboken, N.J. : Wiley, 2010.  
2010
BOOK
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26
Mark
  Customer care excellence : how to create an effective customer focus
Cook, Sarah, 1955-
London : Kogan Page, 2010.  
2010
BOOK
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27
Mark
  Brilliant customer service
Stevens, Debra.
Harlow : Prentice Hall, 2010.  
2010
BOOK
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28
Mark
  Perspectives on increasing sales
Miletsky, Marvin N.
Boston, Mass. ; London : Course Technology/Cengage Learning, 2009.  
2009
BOOK
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 BJL 5th Floor  HF 5438.4 M6  8 WEEK LOAN  AVAILABLE
29
Mark
  Customer relationship management : concepts and technologies
Buttle, Francis.
Amsterdam ; London : Butterworth-Heinemann, c2009.  
c2009
BOOK
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 BJL 5th Floor  HF 5415.5 B9  8 WEEK LOAN  AVAILABLE
30
Mark
  E-business in the 21st century : realities, challenges and outlook

Hackensack, N.J. ; London : World Scientific Publishing, 2009.  
2009
BOOK
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 BJL Reading Room 1st floor HDC  HF 5548.32 E1  4 WEEK LOAN  AVAILABLE
31
Mark
  The new age of innovation : driving cocreated value through global networks
Prahalad, C. K.
New York ; London : McGraw-Hill, c2008.  
c2008
BOOK
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 BJL 5th Floor  HD 30.28 P8  8 WEEK LOAN  AVAILABLE
32
Mark
  Smarter selling : next generation sales strategies to meet your buyer's needs - every time
Dugdale, Keith.
Harlow : Financial Times Prentice Hall, 2007.  
2007
BOOK
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 BJL 5th Floor  HF 5438.25 D8  8 WEEK LOAN  AVAILABLE
33
Mark
  The DNA of customer experience : how emotions drive value
Shaw, Colin, 1958-
Basingstoke : Palgrave Macmillan, 2007.  
2007
BOOK
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 BJL 5th Floor  HF 5415.5 S5  8 WEEK LOAN  AVAILABLE
34
Mark
  Implementing CRM : from technology to knowledge
Finnegan, David Jesse.
Chichester : Wiley, c2007.  
c2007
BOOK
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 BJL 5th Floor  HF 5415.5 F5  8 WEEK LOAN  AVAILABLE
35
Mark
  Customer relationship management : a databased approach
Kumar, V., 1957-
Hoboken, N.J. : Wiley, 2006.  
2006
BOOK
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 BJL 5th Floor  HF 5415.5 K9  8 WEEK LOAN  AVAILABLE
36
Mark
  Managing global accounts : nine critical factors for a world-class program
Capon, Noel.
Mason, Ohio : Texere/Thomson, c2006.  
c2006
BOOK
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 BJL 5th Floor  HF 5415.5 C2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.5 C2  8 WEEK LOAN  AVAILABLE
37
Mark
  Converting customer value : from retention to profit

Chichester : John Wiley, c2006.  
c2006
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.5 C7  8 WEEK LOAN  AVAILABLE
38
Mark
  The handbook of CRM : achieving excellence in customer management
Payne, Adrian.
Oxford : Elsevier Butterworth-Heinemann, 2006.  
2006
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.5 P3  8 WEEK LOAN  AVAILABLE
39
Mark
  Revlutionize your customer experience : Colin Shaw.
Shaw, Colin, 1958-
Basingstoke : Palgrave Macmillan, 2005.  
2005
BOOK
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 BJL 5th Floor  HF 5415.5 S5  8 WEEK LOAN  AVAILABLE
40
Mark
  The new marketing conversation : creating and strengthening relationships between buyers and sellers
Stein, Donna Baier.
Mason, Ohio : Thomson, c2005.  
c2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.5 S8  8 WEEK LOAN  AVAILABLE
41
Mark
  Relationship selling sales management
Johnston, Mark W.
Boston, Mass. : McGraw-Hill/Irwin, 2005.  
2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5438.25 J7  8 WEEK LOAN  AVAILABLE
42
Mark
  Creating customer delight : the how and why of CRM
Seth, Rakesh, 1958-
New Delhi : Response Books, 2005.  
2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.5 S4  8 WEEK LOAN  AVAILABLE
43
Mark
  Building great customer experiences
Shaw, Colin, 1928-
Basingstoke : Palgrave Macmillan, 2005.  
2005
BOOK
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 BJL 5th Floor  HF 5415.5 S5  8 WEEK LOAN  AVAILABLE
44
Mark
  Freedom from command & control : rethinking management for lean service
Seddon, John, 1952-
New York : Productivity Press, c2005.  
c2005
BOOK
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 BJL Reading Room 1st floor HDC  HD 31 S4  4 WEEK LOAN  AVAILABLE
45
Mark
  Customer relationship management : concepts and tools.
Buttle, Francis.
Oxford : Elsevier Butterworth-Heinemann, 2004.  
2004
BOOK
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 BJL 5th Floor  HF 5415.5 B9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.5 B9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.5 B9  8 WEEK LOAN  AVAILABLE
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46
Mark
  Culture and positioning as determinant strategy : personality and the business organization.
Ellson, Tony, 1953-
Basingstoke : Palgrave Macmillan, 2004.  
2004
BOOK
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 BJL 5th Floor  HF 5415.13 E4  8 WEEK LOAN  AVAILABLE
47
Mark
  Leading through relationship marketing : how winning organisations leverage stakeholder relationship
Batterley, Richard.
Sydney, N.S.W. : McGraw-Hill Australia, 2004.  
2004
BOOK
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 BJL 5th Floor  HF 5415.55 B3  8 WEEK LOAN  AVAILABLE
48
Mark
  CRM at the speed of light : essential customer strategies for the 21st century
Greenberg, Paul.
New York : McGraw-Hill/Osborne, 2004.  
2004
BOOK
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 BJL 5th Floor  HF 5415.5 G7  8 WEEK LOAN  AVAILABLE
49
Mark
  Managing customer relationships : a strategic framework
Peppers, Don.
Hoboken, New Jersey : John Wiley & Sons, c2004.  
c2004
BOOK
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 BJL 5th Floor  HF 5415.5 P4  8 WEEK LOAN  AVAILABLE
50
Mark
  Collaborative customer relationship management : taking CRM to the next level

Berlin : Springer-Verlag, c2004.  
c2004
BOOK
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