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AUTHORS (1-3 of 3)
Baltas George
1
Mark
  An empirical method for the interrelated analysis of brand choice and category demand.
Baltas, George.
Coventry : University of Warwick, Warwick Business School Research Bureau, 1998.  
1998
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5001 W29(292)  8 WEEK LOAN  AVAILABLE
2
Mark
  A model of consumer choice for national vs. private label brands
Baltas, George.
Coventry : University of Warwick, Warwick Business School Research Bureau, 1996.  
1996
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5001 W29(250)  8 WEEK LOAN  AVAILABLE
3
Mark
  On the effects of individual characteristics, unobserved heterogeneity and state dependence on own-l
Baltas, George.
Coventry : University of Warwick, Warwick Business School Research Bureau, 1997.  
1997
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5001 W29(272)  8 WEEK LOAN  AVAILABLE
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