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BJL CLASSMARK
KDL CLASSMARK
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BJL, Hull
KDL, Scarborough
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AUTHORS (1-3 of 3)
Heath Robert 1947
1
Mark
The hidden power of advertising : how low involvement processing influences the way we choose brands
Heath, Robert, 1947-
Henley-on-Thames : Admap publications, 2001.
2001
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
q HF 5822 H4
8 WEEK LOAN
AVAILABLE
2
Mark
Seducing the subconscious the psychology of emotional influence in advertising
Heath, Robert, 1947-
Chichester : Wiley-Blackwell, 2012.
Access this resource online
2012
EBOOKS
3
Mark
Seducing the subconscious : the psychology of emotional influence in advertising
Heath, Robert, 1947-
Oxford : Wiley-Blackwell, 2012.
2012
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5822 H4
8 WEEK LOAN
AVAILABLE