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AUTHORS (1-3 of 3)
Heath Robert 1947
1
Mark
  The hidden power of advertising : how low involvement processing influences the way we choose brands
Heath, Robert, 1947-
Henley-on-Thames : Admap publications, 2001.  
2001
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5822 H4  8 WEEK LOAN  AVAILABLE
2
Mark
  Seducing the subconscious the psychology of emotional influence in advertising
Heath, Robert, 1947-
Chichester : Wiley-Blackwell, 2012. -Access this resource online
2012
EBOOKS
3
Mark
  Seducing the subconscious : the psychology of emotional influence in advertising
Heath, Robert, 1947-
Oxford : Wiley-Blackwell, 2012.  
2012
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5822 H4  8 WEEK LOAN  AVAILABLE
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