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Title Services marketing : a managerial perspective / edited by Janet R. McColl-Kennedy.
Publication Info Milton, Qld. : John Wiley & Sons, Australia, 2003.


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 BJL Reading Room 1st floor HDC  HD 9980.5 S4  4 WEEK LOAN  AVAILABLE
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Descript 604p.
ISBN 0470800682
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Subject Service industries -- Management.
Service industries -- Marketing.
Alt author McColl-Kennedy, Janet R. (Janet Ruth), 1958-
Descript 604p.
ISBN 0470800682
Subject Service industries -- Management.
Service industries -- Marketing.
Alt author McColl-Kennedy, Janet R. (Janet Ruth), 1958-
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HD 9980.5 S4  4 WEEK LOAN  AVAILABLE

Subject Service industries -- Management.
Service industries -- Marketing.
Descript 604p.
Alt author McColl-Kennedy, Janet R. (Janet Ruth), 1958-
ISBN 0470800682
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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