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Record 7 of 9
Record:
Author
Walker, Orville C.
Title
Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.
Publication Info
New York ; London : McGraw-Hill, 2008.
Edition
6th ed.
Location/Availability
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LOCATION
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LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 W1
8 WEEK LOAN
AVAILABLE
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Descript
346p.
Edition
6th ed.
ISBN
9780071263917 (international ed : pbk.)
0071263918 (international ed : pbk.)
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Author
Walker, Orville C.
Subject
Marketing -- Management.
Strategic planning.
Alt author
Mullins, John W. (John Walker)
Descript
346p.
Edition
6th ed.
ISBN
9780071263917 (international ed : pbk.)
0071263918 (international ed : pbk.)
Author
Walker, Orville C.
Subject
Marketing -- Management.
Strategic planning.
Alt author
Mullins, John W. (John Walker)
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.13 W1
8 WEEK LOAN
AVAILABLE
Subject
Marketing -- Management.
Strategic planning.
Descript
346p.
Alt author
Mullins, John W. (John Walker)
ISBN
9780071263917 (international ed : pbk.)
0071263918 (international ed : pbk.)
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