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Author Smith, P. R. (Paul Russell), 1957-
Title Strategic marketing communications : new ways to build and integrate communications / P.R. Smith, Chris Berry, Alan Pulford.
Publication Info London : Kogan Page, 1999.
Edition Rev. ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE

Descript 300p.
Edition Rev. ed.
Note Includes 1 computer disk in end pocket.
Previous ed.: 1997.
ISBN 0749429186
Click on the terms below to find similar items in the catalogue
Author Smith, P. R. (Paul Russell), 1957-
Subject Communication in marketing.
Strategic planning.
Alt author Berry, Chris, 1944-
Pulford, Alan.
Descript 300p.
Edition Rev. ed.
Note Includes 1 computer disk in end pocket.
Previous ed.: 1997.
ISBN 0749429186
Author Smith, P. R. (Paul Russell), 1957-
Subject Communication in marketing.
Strategic planning.
Alt author Berry, Chris, 1944-
Pulford, Alan.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 S6  8 WEEK LOAN  AVAILABLE

Subject Communication in marketing.
Strategic planning.
Descript 300p.
Note Includes 1 computer disk in end pocket.
Previous ed.: 1997.
Alt author Berry, Chris, 1944-
Pulford, Alan.
ISBN 0749429186

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