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Author Lovelock, Christopher H.
Title Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Publication Info Upper Saddle River, N.J. : PearsonEducation International/Prentice Hall, c2004.
Edition 5th ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
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Descript 652p.
Edition 5th ed.
Note Previous ed.: c2001.
ISBN 0131268465
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Author Lovelock, Christopher H.
Subject Service industries -- Marketing.
Professions -- Marketing.
Alt author Wirtz, Jochen.
Descript 652p.
Edition 5th ed.
Note Previous ed.: c2001.
ISBN 0131268465
Author Lovelock, Christopher H.
Subject Service industries -- Marketing.
Professions -- Marketing.
Alt author Wirtz, Jochen.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 L9  8 WEEK LOAN  AVAILABLE

Subject Service industries -- Marketing.
Professions -- Marketing.
Descript 652p.
Note Previous ed.: c2001.
Alt author Wirtz, Jochen.
ISBN 0131268465
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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