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TITLE
KEYWORD
AUTHOR
SUBJECT
BJL CLASSMARK
KDL CLASSMARK
PERIODICAL TITLE
ISN
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RESOURCE SUBJECT
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BJL, Hull
KDL, Scarborough
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BJL CLASSMARKS (1-4 of 4)
HD 69 B7 B8
1
Mark
Brand equity & advertising : advertising's role in building strong brands
Hillsdale, N.J. : Lawrence Erlbaum, 1993.
1993
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HD 69 B7 B8
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HD 69 B7 B8
8 WEEK LOAN
AVAILABLE
2
Mark
Brands and branding
London : Profile, c2003.
c2003
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL Reading Room 1st floor HDC
HD 69 B7 B8
4 WEEK LOAN
AVAILABLE
BJL Reading Room 1st floor HDC
HD 69 B7 B8
4 WEEK LOAN
AVAILABLE
3
Mark
Brands : the new wealth creators
Basingstoke : Macmillan, c1998.
c1998
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL Reading Room 1st floor HDC
HD 69 B7 B8
4 WEEK LOAN
AVAILABLE
BJL Reading Room 1st floor HDC
HD 69 B7 B8
4 WEEK LOAN
AVAILABLE
BJL Reading Room 1st floor HDC
HD 69 B7 B8
4 WEEK LOAN
AVAILABLE
4
Mark
Brands : visions and values
Chichester : Wiley, c2001.
c2001
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HD 69 B7 B8
8 WEEK LOAN
AVAILABLE
