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Author Dibb, Sally, 1963- author.
Title Marketing concepts and strategies.
Publisher Australia : Cengage, [2019]
Copyright date ©2019
Edition 8th edition / Sally Dibb, Lyndon Simkin, William M. Pride, O.C. Ferrell.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF5415 .D5  4 WEEK LOAN  AVAILABLE
 BJL Reading Room 1st floor HDC  HF5415 .D5  4 WEEK LOAN  AVAILABLE
2 copies being processed for BJL.
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Descript xiv, 814 pages : illustrations (colour) ; 26 cm
Content text
still image
Media unmediated
Carrier volume
Edition 8th edition / Sally Dibb, Lyndon Simkin, William M. Pride, O.C. Ferrell.
Note Previous edition: 2012.
ISBN 9781473760271 (pbk.) :
 Click on the terms below to find similar items in the catalogue
Author Dibb, Sally, 1963- author.
Subject Marketing.
Business and Management.
Business & Management
Teaching skills & techniques
Alt author Simkin, Lyndon, 1961- author.
Pride, William M., 1942- author.
Ferrell, O. C., author.
Descript xiv, 814 pages : illustrations (colour) ; 26 cm
Content text
still image
Media unmediated
Carrier volume
Edition 8th edition / Sally Dibb, Lyndon Simkin, William M. Pride, O.C. Ferrell.
Note Previous edition: 2012.
ISBN 9781473760271 (pbk.) :
Author Dibb, Sally, 1963- author.
Subject Marketing.
Business and Management.
Business & Management
Teaching skills & techniques
Alt author Simkin, Lyndon, 1961- author.
Pride, William M., 1942- author.
Ferrell, O. C., author.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF5415 .D5  4 WEEK LOAN  AVAILABLE
 BJL Reading Room 1st floor HDC  HF5415 .D5  4 WEEK LOAN  AVAILABLE
2 copies being processed for BJL.

Subject Marketing.
Business and Management.
Business & Management
Teaching skills & techniques
Descript xiv, 814 pages : illustrations (colour) ; 26 cm
Content text
still image
Media unmediated
Carrier volume
Note Previous edition: 2012.
Alt author Simkin, Lyndon, 1961- author.
Pride, William M., 1942- author.
Ferrell, O. C., author.
ISBN 9781473760271 (pbk.) :
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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