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Author Birn, Robin.
Title The effective use of market research : how to drive and focus better business decisions / Robin J. Birn.
Publication Info London : Kogan Page, c2004.
Edition 4th ed.


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Descript 226p.
Edition 4th ed.
ISBN 074944200X
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Author Birn, Robin.
Series Market research in practice
Market research in practice series.
Subject Marketing research.
Decision making.
Strategic planning.
Success in business.
Descript 226p.
Edition 4th ed.
ISBN 074944200X
Author Birn, Robin.
Series Market research in practice
Market research in practice series.
Subject Marketing research.
Decision making.
Strategic planning.
Success in business.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.83 BIR  UNTIL CLOSING  ASK at the Reading Room

Subject Marketing research.
Decision making.
Strategic planning.
Success in business.
Descript 226p.
ISBN 074944200X
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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