Consumer behavior and culture : consequences for global marketing and advertising.
BJL
BOOK
c2004
Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij.
BJL
BOOK
c2011
HF 5415.32 O5 : Online consumer behavior : theory and research in social media, advertising, and e-tail / edited by Angeline G. Close.; BJL
Online consumer behavior : theory and research in social media, advertising, and e-tail / edited by A
BJL
BOOK
2012
HF 5415.32 P4 : Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.; BJL
Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.
BJL
BOOK
2010
HF 5415.32 P8 : Why we shop : emotional rewards and retail strategies / Jim Pooler.; BJL
Why we shop : emotional rewards and retail strategies / Jim Pooler.
BJL
BOOK
2003
HF 5415.32 R2 : The why of consumption : contemporary perspectives on consumer motives, goals and desires / edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman.; BJL
The why of consumption : contemporary perspectives on consumer motives, goals and desires / edited by
BJL
Consumer behaviour / Isabelle Szmigin & Maria Piacentini.
BJL
BOOK
2018
HF 5415.32 U5 : Understanding consumer decision making : the means-end approach to marketing and advertising strategy / edited by Thomas J. Reynolds, Jerry C. Olson.; BJL
Understanding consumer decision making : the means-end approach to marketing and advertising strategy
BJL
BOOK
2001
HF 5415.32 V2 : Unconscious branding : how neuroscience can empower (and inspire) marketing / by Douglas Van Praet.; BJL
Unconscious branding : how neuroscience can empower (and inspire) marketing / by Douglas Van Praet.
BJL
BOOK
2012
HF 5415.32 W1 : Understanding green consumer behaviour : a qualitative cognitive approach.; BJL
Understanding green consumer behaviour : a qualitative cognitive approach.
BJL
The overspent American : upscaling, downshifting, and the new consumer.
BJL
BOOK
1998
HF 5415.33 U6 H3 : Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.; BJL
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
BJL
BOOK
2003
HF 5415.33 Y8 P3 : Bought & sold : living and losing the good life in socialist Yugoslavia / Patrick Hyder Patterson.; BJL
Bought & sold : living and losing the good life in socialist Yugoslavia / Patrick Hyder Patterson.
BJL
BOOK
2011
HF 5415.332 C45 B9 : The material child : growing up in consumer culture / David Buckingham.; BJL
The material child : growing up in consumer culture / David Buckingham.
BJL
BOOK
2011
HF 5415.335 H5 : How to measure customer satisfaction / Nigel Hill, John Brierley and Rob MacDougall.; BJL
How to measure customer satisfaction / Nigel Hill, John Brierley and Rob MacDougall.
BJL
BOOK
c2003
HF 5415.335 H6 : Handbook of customer satisfaction and loyalty measurement / Nigel Hill and Jim Alexander.; BJL
Handbook of customer satisfaction and loyalty measurement / Nigel Hill and Jim Alexander.
BJL
BOOK
c2000
HF 5415.335 J6 : Improving customer satisfaction, loyalty, and profit : an integrated measurement and management system / Michael D. Johnson, Anders Gustafsson.; BJL
Improving customer satisfaction, loyalty, and profit : an integrated measurement and management syste
BJL
BOOK
2000
HF 5415.335 K2 : The customer delight principle : exceeding customers' expectations for bottom-line success / Timothy Keiningham and Terry Vavra.; BJL
The customer delight principle : exceeding customers' expectations for bottom-line success / Timothy
BJL
BOOK
c2001
HF 5415.335 M9 : Measuring customer satisfaction : hot buttons and other measurement issues.; BJL
Measuring customer satisfaction : hot buttons and other measurement issues.
BJL
BOOK
c1999
HF 5415.335 N3 : Customer chemistry : how to keep the customers you want-- and say "good-bye" to the ones you don't / Mary Naylor and Susan Greco.; BJL
Customer chemistry : how to keep the customers you want-- and say "good-bye" to the ones you don't /
BJL
