The brave new service strategy : aligning customer relationships, market strategies, and business str
BJL
BOOK
c2000
Competing in a service economy : how to create a competitive advantage through service development an
BJL
BOOK
c2003
HF 5415.5 H3 : Harvard business review on customer relationship management.; BJL
Harvard business review on customer relationship management.
BJL
BOOK
2002
HF5415.5 .H474 2015 : What great service leaders know and do : creating breakthroughs in service firms / James L. Heskett, W. Earl Sasser Jr., Leonard A. Schlesinger.; Online materials
What great service leaders know and do : creating breakthroughs in service firms / James L. Heskett,
Online materials
EBOOKS
2015
HF 5415.5 H6 : Service level agreements : measuring cost and quality in service relationships.; BJL
Service level agreements : measuring cost and quality in service relationships.
BJL
BOOK
1993
HF 5415.5 H7 : 12 steps to success through services : a complete programme for winning and keeping customers / Barrie Hopson and Mike Scally.; BJL
12 steps to success through services : a complete programme for winning and keeping customers / Barri
BJL
BOOK
1989
HF5415.5 .K363 : The age of intent : using artificial intelligence to deliver a superior customer experience / P.V. Kannan with Josh Bernoff.; BJL
The age of intent : using artificial intelligence to deliver a superior customer experience / P.V. Ka
BJL
HF 5415.5 U4 : The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability / John G. Freeland, editor.; BJL
The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profit
BJL
BOOK
c2003
HF 5415.5 U5 : Understanding and managing customers / edited by Isobel Doole, Peter Lancaster, Robin Lowe.; BJL
Understanding and managing customers / edited by Isobel Doole, Peter Lancaster, Robin Lowe.
BJL
BOOK
2005
HF5415.5 .W54 : Digital customer experience engineering : strategies for creating effective digital experiences / Lars Wiedenhoefer.; BJL
Digital customer experience engineering : strategies for creating effective digital experiences / Lar
BJL
BOOK
2021
HF5415.5 .W543 2021 : Digital customer experience engineering : strategies for creating effective digital experiences / Lars Wiedenhoefer.; Online materials
Digital customer experience engineering : strategies for creating effective digital experiences / Lar
Online materials
HF 5415.5 Z4 : Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry.; BJL
Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A
BJL
BOOK
1990
HF 5415.5 Z5 : Knock your socks off service recovery / Ron Zemke and Chip R. Bell.; BJL
Knock your socks off service recovery / Ron Zemke and Chip R. Bell.
BJL
BOOK
c2000
HF 5415.5 Z6 : Customer relationship management : integrating marketing strategy and information technology / William G. Zikmund, Raymond McLeod , Jr. and Faye W. Gilbert.; BJL
Customer relationship management : integrating marketing strategy and information technology / Willia
BJL
BOOK
2003
HF 5415.523 C3 : Customer advisory boards : a strategic tool for customer relationship building.; BJL
Customer advisory boards : a strategic tool for customer relationship building.
BJL
BOOK
c2003
HF 5415.525 C6 : Capturing customers' hearts : leave the competition to chase their pockets.; BJL
Capturing customers' hearts : leave the competition to chase their pockets.
BJL
BOOK
2000
HF 5415.525 H7 : Commitment-led marketing : the key to brand profits is in the customer's mind / Jan Hofmeyr and Butch Rice.; BJL
Commitment-led marketing : the key to brand profits is in the customer's mind / Jan Hofmeyr and Butch
BJL
BOOK
c2000
HF 5415.525 H9 : Scoring points : how Tesco continues to win customer loyalty / Clive Humby, Terry Hunt and Tim Phillips.; BJL
Scoring points : how Tesco continues to win customer loyalty / Clive Humby, Terry Hunt and Tim Philli
BJL