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Author Semenik, Richard J.
Title Promotion and integrated marketing communications.
Publication Info Cincinnati, Ohio : South-Western Thomson Learning, c2002.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5837 S4  8 WEEK LOAN  AVAILABLE

Descript 582p.
ISBN 0324062532
0324125682
Click on the terms below to find similar items in the catalogue
Author Semenik, Richard J.
Subject Advertising campaigns.
Communication in marketing.
Descript 582p.
ISBN 0324062532
0324125682
Author Semenik, Richard J.
Subject Advertising campaigns.
Communication in marketing.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5837 S4  8 WEEK LOAN  AVAILABLE

Subject Advertising campaigns.
Communication in marketing.
Descript 582p.
ISBN 0324062532
0324125682

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