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BJL CLASSMARK
KDL CLASSMARK
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Record:
Author
Baker-Woods, Gail, author.
Title
Advertising and marketing to the new majority / Gail Baker Woods.
Publication Info
Belmont, Calif. : Wadsworth Pub. Co., c1995.
Location/Availability
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LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5813 U5 B1
8 WEEK LOAN
AVAILABLE
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Descript
182p.
ISBN
0534241921
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Author
Baker-Woods, Gail, author.
Subject
Advertising -- United States.
Marketing -- United States.
Minority consumers -- United States.
Ethnic groups -- United States.
Advertising -- United States -- Case studies.
Marketing -- United States -- Case studies.
Descript
182p.
ISBN
0534241921
Author
Baker-Woods, Gail, author.
Subject
Advertising -- United States.
Marketing -- United States.
Minority consumers -- United States.
Ethnic groups -- United States.
Advertising -- United States -- Case studies.
Marketing -- United States -- Case studies.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5813 U5 B1
8 WEEK LOAN
AVAILABLE
Subject
Advertising -- United States.
Marketing -- United States.
Minority consumers -- United States.
Ethnic groups -- United States.
Advertising -- United States -- Case studies.
Marketing -- United States -- Case studies.
Descript
182p.
ISBN
0534241921
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