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Author Gray, Jonathan (Jonathan Alan)
Title Show sold separately : promos, spoilers, and other media paratexts / Jonathan Gray.
Publication Info New York : New York University Press, 2010.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  659.19302234 GRA  4 WEEK LOAN  AVAILABLE

Descript xi, 247 p. : ill. ; 24 cm.
ISBN 0814731945
9780814731949
0814731953
9780814731956
Click on the terms below to find similar items in the catalogue
Author Gray, Jonathan (Jonathan Alan)
Subject Advertising -- Television programmes -- Social aspects.
Advertising -- Motion pictures -- Social aspects.
Television programmes -- Marketing -- Social aspects.
Motion pictures -- Marketing -- Social aspects.
Paratext.
Intertextuality.
Mass media and culture.
Descript xi, 247 p. : ill. ; 24 cm.
ISBN 0814731945
9780814731949
0814731953
9780814731956
Author Gray, Jonathan (Jonathan Alan)
Subject Advertising -- Television programmes -- Social aspects.
Advertising -- Motion pictures -- Social aspects.
Television programmes -- Marketing -- Social aspects.
Motion pictures -- Marketing -- Social aspects.
Paratext.
Intertextuality.
Mass media and culture.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  659.19302234 GRA  4 WEEK LOAN  AVAILABLE

Subject Advertising -- Television programmes -- Social aspects.
Advertising -- Motion pictures -- Social aspects.
Television programmes -- Marketing -- Social aspects.
Motion pictures -- Marketing -- Social aspects.
Paratext.
Intertextuality.
Mass media and culture.
Descript xi, 247 p. : ill. ; 24 cm.
ISBN 0814731945
9780814731949
0814731953
9780814731956

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