Limit search to available items
Save marked records Save all on page
SUBJECTS (1-12 of 12)
Brand Name Products Marketing
1
Mark
  Brand storm : a tale of passion, betrayal and revenge.
Murray, Will, 1960-
London : Financial Times Prentice Hall, 2000.  
2000
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 59.2 M9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 59.2 M9  8 WEEK LOAN  AVAILABLE
2
Mark
  Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout.
Taylor, David, 1964-
Chichester : John Wiley, c2004.  
c2004
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 69 B7 T2  8 WEEK LOAN  AVAILABLE
3
Mark
  The branding of MTV : will internet kill the video star?
Temporal, Paul.
Singapore : Wiley, 2008.  
2008
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 6th Floor  PN 1992.8 M87 T2  8 WEEK LOAN  AVAILABLE
4
Mark
  Brands : the new wealth creators

Basingstoke : Macmillan, c1998.  
c1998
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HD 69 B7 B8  4 WEEK LOAN  AVAILABLE
 BJL Reading Room 1st floor HDC  HD 69 B7 B8  4 WEEK LOAN  AVAILABLE
 BJL Reading Room 1st floor HDC  HD 69 B7 B8  4 WEEK LOAN  AVAILABLE
5
Mark
  The case for B2B branding : pulling away from the business to business pack.
Lamons, Bob.
Mason, Ohio : Thomson/South-Western, c2005.  
c2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 69 B7 L2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 69 B7 L2  8 WEEK LOAN  AVAILABLE
6
Mark
  Creating powerful brands in consumer, service, and industrial markets
De Chernatony, Leslie.
Oxford : Butterworth-Heinemann, 1998.  
1998
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 69 B7 D2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 69 B7 D2  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 69 B7 D2  8 WEEK LOAN  AVAILABLE
Click to view copies/volumes at all libraries
7
Mark
  Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company
Schmitt, Bernd H.
New York : Free Press, c1999.  
c1999
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 S3  8 WEEK LOAN  AVAILABLE
8
Mark
  The expressive organization : linking identity, reputation, and the corporate brand

Oxford : Oxford University Press, 2000.  
2000
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 59.2 E9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 59.2 E9  8 WEEK LOAN  AVAILABLE
9
Mark
  The future of brands : twenty-five visions

Basingstoke : Macmillan Press, 2000.  
2000
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 69 B7 F9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 69 B7 F9  8 WEEK LOAN  AVAILABLE
10
Mark
  Global brand strategy : unlocking brand potential across countries, cultures & markets
Van Gelder, Sicco, 1964-
London : Kogan Page, 2003.  
2003
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  658.827 VAN  4 WEEK LOAN  AVAILABLE
11
Mark
  Romancing the customer : maximizing brand value through powerful relationship marketing
Temporal, Paul.
Singapore : John Wiley, 2001.  
2001
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.55 T2  8 WEEK LOAN  AVAILABLE
12
Mark
  Smart things to know about brands & branding.
Mariotti, John L., 1941-
Oxford : Capstone, 1999.  
1999
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 69 B7 M3  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 69 B7 M3  8 WEEK LOAN  AVAILABLE
Save marked records Save all on page
Locate in results