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BJL CLASSMARK
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Title
The luxury market in India : Maharajas to masses / edited by Glyn Atwal and Soumya Jain.
Publication Info
Basingstoke : Palgrave Macmillan, 2012.
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Descript
xi, 217 p. : ill. ; 23 cm.
ISBN
9780230336728 (hbk.)
0230336728 (hbk.)
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Subject
Luxuries -- India -- Marketing.
Branding (Marketing) -- India.
Alt author
Atwal, Glyn.
Jain, Soumya.
Descript
xi, 217 p. : ill. ; 23 cm.
ISBN
9780230336728 (hbk.)
0230336728 (hbk.)
Subject
Luxuries -- India -- Marketing.
Branding (Marketing) -- India.
Alt author
Atwal, Glyn.
Jain, Soumya.
Subject
Luxuries -- India -- Marketing.
Branding (Marketing) -- India.
Descript
xi, 217 p. : ill. ; 23 cm.
Alt author
Atwal, Glyn.
Jain, Soumya.
ISBN
9780230336728 (hbk.)
0230336728 (hbk.)
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