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Author Lehu, Jean-Marc.
Title Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu.
Publication Info London : Kogan Page, 2008.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.56 LEH  UNTIL CLOSING  ASK at the Reading Room
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Descript 252p.
Note Originally published: 2006.
ISBN 0749451467 (pbk.)
9780749451462 (pbk.)
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Author Lehu, Jean-Marc.
Subject Product management.
Product life cycle.
Branding (Marketing) -- Management.
Descript 252p.
Note Originally published: 2006.
ISBN 0749451467 (pbk.)
9780749451462 (pbk.)
Author Lehu, Jean-Marc.
Subject Product management.
Product life cycle.
Branding (Marketing) -- Management.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.56 LEH  UNTIL CLOSING  ASK at the Reading Room

Subject Product management.
Product life cycle.
Branding (Marketing) -- Management.
Descript 252p.
Note Originally published: 2006.
ISBN 0749451467 (pbk.)
9780749451462 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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