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SUBJECTS (1-11 of 11)
Marketing Management Case Studies
1
Mark
  Innovation in marketing

Oxford : Butterworth-Heinemann, 1998.   		1998
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415 I5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415 I5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415 I5  8 WEEK LOAN  AVAILABLE
2
Mark
  Internal marketing : tools and concepts for customer-focused management
Ahmed, Pervaiz K.
Oxford : Elsevier Butterworth-Heinemann, 2002.   		2002
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 A2  8 WEEK LOAN  AVAILABLE
3
Mark
  Marketing management : knowledge and skills
Peter, J. Paul.
Boston, Mass. : Irwin/McGraw-Hill, 2001.   		2001
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 P4  8 WEEK LOAN  AVAILABLE
4
Mark
  Marketing management : knowledge and skills
Peter, J. Paul.
Boston, Mass. : McGraw-Hill, c2004.   		c2004
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 P4  8 WEEK LOAN  AVAILABLE
5
Mark
  Marketing management strategies
Ferrell, O. C.
[Mason, Ohio ; Andover] : South-Western/CENGAGE Learning, 2008.   		2008
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 F3  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 F3  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 F3  8 WEEK LOAN  AVAILABLE
6
Mark
  Marketing management : text and cases
Lal, Rajiv.
New York, N.Y. : McGraw-Hill/Irwin, c2005.   		c2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 L1  8 WEEK LOAN  AVAILABLE
7
Mark
  Marketing management : text and cases.
Dolan, Robert J.
Boston, Mass. : McGraw-Hill Irwin, c2002.   		c2002
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 D6  8 WEEK LOAN  AVAILABLE
8
Mark
  Marketing strategy
Ferrell, O. C.
Mason, Ohio : Thomson/South-Western, 2005.   		2005
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415.13 F3  4 WEEK LOAN  AVAILABLE
 BJL Reading Room 1st floor HDC  HF 5415.13 F3  4 WEEK LOAN  DUE 10-06-24
9
Mark
  Strategic marketing.
Cravens, David W.
Burr Ridge, Ill. : Irwin, 1994.   		1994
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.8 CRA  UNTIL CLOSING  ASK at the Reading Room
10
Mark
  Strategic marketing
Cravens, David W.
Boston, Mass. : McGraw-Hill, c2006.   		c2006
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.135 C8  8 WEEK LOAN  AVAILABLE
11
Mark
  Strategic marketing management cases.
Cravens, David W.
New York : McGraw-Hill, 2002.   		2002
BOOK
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 C8  8 WEEK LOAN  AVAILABLE
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