Start Over Please hold this item Export MARC Display Return To Browse
 
     
Limit search to available items
Record: Previous Record Next Record
Title Integrated communication : synergy of persuasive voices / edited by Esther Thorson, Jeri Moore.
Publication Info Mahwah, N.J. : Lawrence Erlbaum Associates, 1996.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.123 I6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 I6  8 WEEK LOAN  AVAILABLE
Persistent link to this item
Click link and copy URL from browser navigation toolbar

Descript 386p.
Note Papers presented at the 11th Advertising and Consumer Psychology Conference held at DDB Needham Worldwide, Chicago, Ill., 1992.
ISBN 0805813918
 Click on the terms below to find similar items in the catalogue
Series Advertising and consumer psychology
Subject Communication in marketing -- Congresses.
Marketing -- Management -- Congresses.
Alt author Thorson, Esther.
Moore, Jeri.
Alt Author Conference on Advertising and Consumer Psychology (11th : 1992 : Chicago, Ill)
Descript 386p.
Note Papers presented at the 11th Advertising and Consumer Psychology Conference held at DDB Needham Worldwide, Chicago, Ill., 1992.
ISBN 0805813918
Series Advertising and consumer psychology
Subject Communication in marketing -- Congresses.
Marketing -- Management -- Congresses.
Alt author Thorson, Esther.
Moore, Jeri.
Alt Author Conference on Advertising and Consumer Psychology (11th : 1992 : Chicago, Ill)
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.123 I6  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.123 I6  8 WEEK LOAN  AVAILABLE

Subject Communication in marketing -- Congresses.
Marketing -- Management -- Congresses.
Descript 386p.
Note Papers presented at the 11th Advertising and Consumer Psychology Conference held at DDB Needham Worldwide, Chicago, Ill., 1992.
Alt author Thorson, Esther.
Moore, Jeri.
Alt Author Conference on Advertising and Consumer Psychology (11th : 1992 : Chicago, Ill)
ISBN 0805813918
Persistent link to this item
Click link and copy URL from browser navigation toolbar

Links and services for this item:

Persistent link to this item
Click link and copy URL from browser navigation toolbar