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Title Marketing and consumer research in the public interest / Ronald Paul Hill, editor.
Publication Info Thousand Oaks, Calif. ; London : Sage Publications, c1996.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.2 M3  8 WEEK LOAN  AVAILABLE

Descript 230p.
ISBN 0803971915 (pbk.)
0803971907 (hbk.)
Click on the terms below to find similar items in the catalogue
Subject Marketing research -- Social aspects.
Advertising -- Social aspects.
Consumer behavior.
Public interest.
Consumer education.
Alt author Hill, Ronald Paul.
Descript 230p.
ISBN 0803971915 (pbk.)
0803971907 (hbk.)
Subject Marketing research -- Social aspects.
Advertising -- Social aspects.
Consumer behavior.
Public interest.
Consumer education.
Alt author Hill, Ronald Paul.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.2 M3  8 WEEK LOAN  AVAILABLE

Subject Marketing research -- Social aspects.
Advertising -- Social aspects.
Consumer behavior.
Public interest.
Consumer education.
Descript 230p.
Alt author Hill, Ronald Paul.
ISBN 0803971915 (pbk.)
0803971907 (hbk.)

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