Start Over Please hold this item Export MARC Display Return To Browse
 
     
Limit search to available items
Record: Previous Record Next Record
Author Burton, Dawn, 1961-
Title Cross-cultural marketing : theory, practice and relevance / Dawn Burton.
Publication Info London : Routledge, 2009.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415 B9  4 WEEK LOAN  AVAILABLE
Persistent link to this item
Click link and copy URL from browser navigation toolbar

Descript 319p.
ISBN 041544893X (pbk.)
9780415448932 (pbk.)
0415448921 (hbk.)
9780415448925 (hbk.)
 Click on the terms below to find similar items in the catalogue
Author Burton, Dawn, 1961-
Subject Marketing -- Social aspects.
Consumer behavior -- Cross-cultural studies.
Minority consumers.
Communication in marketing.
Intercultural communication.
Descript 319p.
ISBN 041544893X (pbk.)
9780415448932 (pbk.)
0415448921 (hbk.)
9780415448925 (hbk.)
Author Burton, Dawn, 1961-
Subject Marketing -- Social aspects.
Consumer behavior -- Cross-cultural studies.
Minority consumers.
Communication in marketing.
Intercultural communication.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HF 5415 B9  4 WEEK LOAN  AVAILABLE

Subject Marketing -- Social aspects.
Consumer behavior -- Cross-cultural studies.
Minority consumers.
Communication in marketing.
Intercultural communication.
Descript 319p.
ISBN 041544893X (pbk.)
9780415448932 (pbk.)
0415448921 (hbk.)
9780415448925 (hbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar

Links and services for this item:

Persistent link to this item
Click link and copy URL from browser navigation toolbar