Subject |
Business planning.
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Strategic planning.
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Business planning -- Case studies.
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Strategic planning -- Case studies.
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Descript |
1 online resource (xxvii, 566 pages) : illustrations. |
Content |
text txt |
Media |
computer c |
Carrier |
online resource cr |
Note |
Title on ProQuest Ebook Central landing page reads: Exploring strategy: text only. Title page reads simply: Exploring strategy. |
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Revised edition of: Exploring strategy, [2017]. |
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Previous editions catalogued under main entry for Gerry Johnson. |
Contents |
Introducing strategy -- Macro-environment analysis -- Industry and sector analysis -- Resources and capabilities analysis -- Stakeholders and governance -- History and culture -- Business strategy and models -- Corporate strategy -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Evaluating strategies -- Strategy development processes -- Organising and strategy -- Leadership and strategic change -- The practice of strategy -- Case studies. |
Note |
3 concurrent users. UkHlHU |
Alt author |
Regnér, Patrick, author.
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Angwin, Duncan, author.
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Johnson, Gerry, author.
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Scholes, Kevan, author.
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Evans, Jason, contributor.
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Kerridge, Clive, 1950- contributor.
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Johnson, Gerry.
Exploring corporate strategy
Revision of: Eleventh edition.
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ISBN |
9781292282510 |
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9781292282527 (e-book) |
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1292282460 (electronic book) |
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9781292282466 (Proquest Ebook Central) |
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