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Author Brown, Linden.
Title Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage / Linden Brown and Malcolm H.B. McDonald.
Publication Info Basingstoke : Macmillan, 1994.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.12 E8 B8  8 WEEK LOAN  AVAILABLE

Descript 370p.
ISBN 0333613511
0333613503
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Author Brown, Linden.
Subject Marketing -- Europe -- Management.
Strategic planning -- Europe.
Competition -- Europe.
Alt author McDonald, Malcolm.
Descript 370p.
ISBN 0333613511
0333613503
Author Brown, Linden.
Subject Marketing -- Europe -- Management.
Strategic planning -- Europe.
Competition -- Europe.
Alt author McDonald, Malcolm.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.12 E8 B8  8 WEEK LOAN  AVAILABLE

Subject Marketing -- Europe -- Management.
Strategic planning -- Europe.
Competition -- Europe.
Descript 370p.
Alt author McDonald, Malcolm.
ISBN 0333613511
0333613503

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