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Title Handbook of research on mobile marketing management / Key Pousttchi and Dietmar G. Wiedemann [editors].
Publication Info Hershey, Pa. : Business Science Reference, 2010.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5415.1265 H2  8 WEEK LOAN  AVAILABLE

Descript 548p.
ISBN 9781605660745 (hbk.)
Click on the terms below to find similar items in the catalogue
Subject Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Alt author Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
Descript 548p.
ISBN 9781605660745 (hbk.)
Subject Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Alt author Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  q HF 5415.1265 H2  8 WEEK LOAN  AVAILABLE

Subject Telemarketing.
Text messages (Telephone systems)
Internet marketing.
Internet advertising.
Cell phones.
Descript 548p.
Alt author Pousttchi, Key, 1970-
Wiedemann, Dietmar. G., 1977-
ISBN 9781605660745 (hbk.)

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