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Record:
Author
Lehu, Jean-Marc.
Title
Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu.
Publication Info
London : Kogan Page, 2008.
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LOCATION
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STATUS
BJL Teaching Reserve
658.56 LEH
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Descript
252p.
Note
Originally published: 2006.
ISBN
0749451467 (pbk.)
9780749451462 (pbk.)
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Author
Lehu, Jean-Marc.
Subject
Product management.
Product life cycle.
Branding (Marketing) -- Management.
Descript
252p.
Note
Originally published: 2006.
ISBN
0749451467 (pbk.)
9780749451462 (pbk.)
Author
Lehu, Jean-Marc.
Subject
Product management.
Product life cycle.
Branding (Marketing) -- Management.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL Teaching Reserve
658.56 LEH
UNTIL CLOSING
ASK at the Reading Room
Subject
Product management.
Product life cycle.
Branding (Marketing) -- Management.
Descript
252p.
Note
Originally published: 2006.
ISBN
0749451467 (pbk.)
9780749451462 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar
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