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Title The why of consumption : contemporary perspectives on consumer motives, goals and desires / edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman.
Publication Info London : Routledge, 2003.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.8342 RAT  UNTIL CLOSING  ASK at the Reading Room

Descript 330p.
ISBN 0415316170
Click on the terms below to find similar items in the catalogue
Series Routledge interpretive market researching
Subject Consumer behavior.
Consumers -- Research.
Alt author Ratneshwar, S.
Mick, David Glen.
Huffman, Cynthia.
Descript 330p.
ISBN 0415316170
Series Routledge interpretive market researching
Subject Consumer behavior.
Consumers -- Research.
Alt author Ratneshwar, S.
Mick, David Glen.
Huffman, Cynthia.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.8342 RAT  UNTIL CLOSING  ASK at the Reading Room

Subject Consumer behavior.
Consumers -- Research.
Descript 330p.
Alt author Ratneshwar, S.
Mick, David Glen.
Huffman, Cynthia.
ISBN 0415316170

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