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Mark   Year Entries
658.827 Mon : Branding : from brief to finished solution / written and designed by Mono.  c2002 1
658.827 Oli   2
658.827 Pet : The PUMA story : the remarkable turnaround of an endangered species into one of the world's hottest sportlifestyle brands / Rold-Herbert Peters.; Peters, Rolf-Herbert.  2009 1
658.827 Rie : The 22 immutable laws of branding / Al Ries and Laura Ries.; Ries, Al.  1999 1
658.827 Ros : Brand-driven innovation : strategies for development and design / by Erik Roscam-Abbing.; Roscam-Abbing, Erik.  2010 1
658.827 Van : Global brand strategy : unlocking brand potential across countries, cultures & markets / Sicco Van Gelder.; Van Gelder, Sicco,  2003 1
658.8270285467 Car : eBrands : building an Internet business at breakneck speed.; Carpenter, Phil.  2000 1
658.8270941 Dug : CoolBrands : an insight into some of Britain's coolest brands.; Dugdale, Karen.  c2007 1
658.83 Bir   4
658.83 Chi   2
658.83 Kad : Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden.; Kaden, Robert J.  2006 1
658.83 Kum : Essentials of marketing research.; Kumar, V.,  2002 1
658.83 Mcg : The practice of market and social research : an introduction.; McGivern, Yvonne.  2002 1
658.83 Mou : Best practice in market research / edited by Peter Mouncey, Frank Wimmer.  c2007 1
658.83 Tul : Marketing research : measurement and method.; Tull, Donald S.  1993 1
658.83015118 Fra : Quantitative models in marketing research / Philip Hans Franses and Richard Paap.; Franses, Philip Hans,  2001 1
658.8302854678 Poy : The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter.; Poynter, Ray.  2010 1
658.834 Sto : Consumer insight : how to use data and market research to get closer to your customer / Merlin Stone, Alison Bond & Bryan Foss.; Stone, Merlin,  c2004 1
658.8342 Bly : The essence of consumer behaviour.; Blythe, Jim.  1997 1
658.8342 Eng   2
658.8342 Hig : The next big thing : spotting and forecasting consumer trends for profit / William Higham.; Higham, William.  2009 1
658.8342 Kar : Consumer behavior and managerial decision making.; Kardes, Frank R.  1999 1
658.8342 Pet : Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.; Peter, J. Paul.  2008 1
658.8342 Rat : The why of consumption : contemporary perspectives on consumer motives, goals and desires / edited by S. Ratneshwar, David Glen Mick and Cynthia Huffman.  2003 1
658.8342 Ray : The trend forecaster's handbook / Martin Raymond.; Raymond, Martin,  2010 1
658.8342 Sch : Consumer behaviour / Leon Schiffman ... [et al.].  2001 1
658.8342 Swa   3
658.8342 Wic   2
658.8342083 Lin : Consuming kids : protecting our children from the onslaught of marketing and advertising / Susan Linn.; Linn, Susan.  c2005 1
658.8342083 Mar : Understanding children as consumers / edited by David Marshall.  2010 1
658.84 Hol   2
658.84 Koh : Applications of data mining to electronic commerce / edited by Ron Kohavi, Foster Provost.  2001 1
658.84 Ray : Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski.; Rayport, Jeffrey F.  2001 1
658.84 Rob : Direct marketing management / Mary Lou Roberts, Paul D. Berger.; Roberts, Mary Lou.  1998 1
658.84 Saw : TechVenture : new rules on value and profit from Silicon Valley / Mohan Sawhney ... [et al.].  2001 1
658.84 Ste   2
658.84 Sto : The definitive guide to direct & interactive marketing : how to select, reach and retain the right customers / Merlin Stone, Alison Bond and Elizabeth Blake.; Stone, Merlin,  2003 1
658.84 Tom   2
658.84 Tra : Web marketing applied.; Tracy, Joe.  2000 1
658.84028504678 Hol : Design your own : e-shop, creating and promoting successful small business sites / Molly E. Holzschlag.; Holzschlag, Molly E.  2004 1
658.8402854678 Bic : The future of e-commerce : multidimensional market mechanisms.; Bichler, Martin.  2001 1
658.8402854678 Cas : Dot.con : the greatest story ever sold.; Cassidy, John,  2002 1
658.8402854678 Cha   3
658.8402854678 Com : Information systems for business management.; Combs, Martin.  1995 1
658.8402854678 Dau : Success with electronic business : design, architecture and technology of electronic business systems / Berthold Daum and Markus Scheller.; Daum, Berthold.  2000 1
658.8402854678 Fle   2
658.8402854678 Ger : The complete idiot's guide to making millions on the Internet / Nat Gertler and Rod Underhill.; Gertler, Nat.  2000 1
658.8402854678 Glo : E-business : principles and strategies for accountants / Steven M. Glover ... [et al.].  2002 1
658.8402854678 Har   3
658.8402854678 Hob : E-commerce uncovered / Mike Hobbs.; Hobbs, Mike.  2003 1
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