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Author Lehmann, Donald R.
Title Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.
Publication Info Boston, Mass. : McGraw-Hill Irwin, 2002.
Edition 5th ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE

Descript 256p.
Edition 5th ed.
Note Previous ed.: 1997.
ISBN 0071122249
0070275475
Click on the terms below to find similar items in the catalogue
Author Lehmann, Donald R.
Series The McGraw-Hill/Irwin series in marketing
Subject Marketing -- United States -- Management.
Alt author Winer, Russell S.
Descript 256p.
Edition 5th ed.
Note Previous ed.: 1997.
ISBN 0071122249
0070275475
Author Lehmann, Donald R.
Series The McGraw-Hill/Irwin series in marketing
Subject Marketing -- United States -- Management.
Alt author Winer, Russell S.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 L5  8 WEEK LOAN  AVAILABLE

Subject Marketing -- United States -- Management.
Descript 256p.
Note Previous ed.: 1997.
Alt author Winer, Russell S.
ISBN 0071122249
0070275475

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