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Author Lovelock, Christopher H.
Title Principles of service marketing and management / Christopher Lovelock, Lauren Wright.
Publication Info Upper Saddle River, N.J. : Prentice Hall, 2002.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9981.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9981.5 L9  8 WEEK LOAN  AVAILABLE

Descript 436p.
Edition 2nd ed.
ISBN 0130404675
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Author Lovelock, Christopher H.
Subject Service industries -- United States -- Marketing.
Service industries -- United States -- Management.
Alt author Wright, Lauren.
Descript 436p.
Edition 2nd ed.
ISBN 0130404675
Author Lovelock, Christopher H.
Subject Service industries -- United States -- Marketing.
Service industries -- United States -- Management.
Alt author Wright, Lauren.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9981.5 L9  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9981.5 L9  8 WEEK LOAN  AVAILABLE

Subject Service industries -- United States -- Marketing.
Service industries -- United States -- Management.
Descript 436p.
Alt author Wright, Lauren.
ISBN 0130404675

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