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Author Roberts, Mary Lou.
Title Direct marketing management / Mary Lou Roberts, Paul D. Berger.
Publication Info Upper Saddle River, N.J. : Prentice Hall, 1998.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  658.84 ROB  4 WEEK LOAN  AVAILABLE

Descript 447p.
Edition 2nd ed.
ISBN 0130804347
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Author Roberts, Mary Lou.
Subject Direct marketing.
Alt author Berger, Paul D.
Descript 447p.
Edition 2nd ed.
ISBN 0130804347
Author Roberts, Mary Lou.
Subject Direct marketing.
Alt author Berger, Paul D.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  658.84 ROB  4 WEEK LOAN  AVAILABLE

Subject Direct marketing.
Descript 447p.
Alt author Berger, Paul D.
ISBN 0130804347

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