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TITLE
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BJL CLASSMARK
KDL CLASSMARK
PERIODICAL TITLE
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KDL, Scarborough
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Record:
Author
Gummesson, Evert, 1936-
Title
Total relationship marketing / Evert Gummesson.
Publication Info
Oxford : Butterworth-Heinemann, 2008.
Edition
3rd ed.
Location/Availability
More Details
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LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.55 G9
8 WEEK LOAN
AVAILABLE
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Descript
376p.
Edition
3rd ed.
Note
Previous ed.: 2002.
ISBN
9780750686334 (pbk.)
0750686332 (pbk.)
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Author
Gummesson, Evert, 1936-
Subject
Relationship marketing.
Marketing -- Management.
Descript
376p.
Edition
3rd ed.
Note
Previous ed.: 2002.
ISBN
9780750686334 (pbk.)
0750686332 (pbk.)
Author
Gummesson, Evert, 1936-
Subject
Relationship marketing.
Marketing -- Management.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.55 G9
8 WEEK LOAN
AVAILABLE
Subject
Relationship marketing.
Marketing -- Management.
Descript
376p.
Note
Previous ed.: 2002.
ISBN
9780750686334 (pbk.)
0750686332 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar
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