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BJL CLASSMARK
KDL CLASSMARK
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KDL, Scarborough
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Record:
Author
Stone, Bob, 1918-
Title
Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs.
Publication Info
New York ; London : McGraw-Hill, c2008.
Edition
8th ed.
Location/Availability
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LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.126 S8
8 WEEK LOAN
AVAILABLE
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Descript
xxviii, 663 p. : ill. ; 25 cm.
Edition
8th ed.
ISBN
9780071458290 (hbk.)
0071458298 (hbk.)
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Author
Stone, Bob, 1918-
Subject
Direct marketing.
Alt author
Jacobs, Ron, 1948-
Descript
xxviii, 663 p. : ill. ; 25 cm.
Edition
8th ed.
ISBN
9780071458290 (hbk.)
0071458298 (hbk.)
Author
Stone, Bob, 1918-
Subject
Direct marketing.
Alt author
Jacobs, Ron, 1948-
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.126 S8
8 WEEK LOAN
AVAILABLE
Subject
Direct marketing.
Descript
xxviii, 663 p. : ill. ; 25 cm.
Alt author
Jacobs, Ron, 1948-
ISBN
9780071458290 (hbk.)
0071458298 (hbk.)
Persistent link to this item
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