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Author Kotler, Philip.
Title Principles of marketing.
Publication Info Upper Saddle River, N.J. ; London : Pearson Education, c2010.
Edition 13th ed., Global ed. / Philip Kotler, Gary Armstrong.


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Descript [742p.]
Edition 13th ed., Global ed. / Philip Kotler, Gary Armstrong.
Note Previous ed.: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008.
"The Global edition has been edited to include enhancements making it relevant to students outside the United States--Back cover.
ISBN 9780137006694 (pbk.)
0137006691 (pbk.)
 Click on the terms below to find similar items in the catalogue
Author Kotler, Philip.
Subject Marketing.
Alt author Armstrong, Gary (Gary M.)
Descript [742p.]
Edition 13th ed., Global ed. / Philip Kotler, Gary Armstrong.
Note Previous ed.: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008.
"The Global edition has been edited to include enhancements making it relevant to students outside the United States--Back cover.
ISBN 9780137006694 (pbk.)
0137006691 (pbk.)
Author Kotler, Philip.
Subject Marketing.
Alt author Armstrong, Gary (Gary M.)
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  HF 5415 K8  UNTIL CLOSING  ASK at the Reading Room

Subject Marketing.
Descript [742p.]
Note Previous ed.: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008.
"The Global edition has been edited to include enhancements making it relevant to students outside the United States--Back cover.
Alt author Armstrong, Gary (Gary M.)
ISBN 9780137006694 (pbk.)
0137006691 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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