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Author Cavusgil, S. Tamer, author.
Title Doing business in emerging markets : entry and negotiation strategies / S. Tamer Cavusgil, Pervez N. Ghauri, Milind R. Agarwal.
Publisher Thousand Oaks ; London ; New Delhi : SAGE Publications, [2002]
Copyright date ©2002


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Descript 1 online resource (xv, 300 pages)
Content text txt
Media computer c
Carrier online resource cr
Contents Why look at emerging economies? -- Emerging market potential -- Internationalization as a business strategy -- Export marketing to and sourcing in emerging economies -- Entry strategies for emerging markets -- Developing and managing relationships in emerging markets -- Negotiation process and strategies for emerging markets -- Emerging markets of Asia -- Emerging markets of Eastern Europe -- Emerging markets of Latin America, South Africa and Turkey -- Conclusions: some guidelines for doing business in emerging markets.
Note Unlimited number of concurrent users. UkHlHU
ISBN 9781452244891 (e-book)
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Author Cavusgil, S. Tamer, author.
Subject International business enterprises.
Export marketing.
Negotiation in business.
Alt author Ghauri, Pervez N., 1948- author.
Agarwal, Milind R., author.
Descript 1 online resource (xv, 300 pages)
Content text txt
Media computer c
Carrier online resource cr
Contents Why look at emerging economies? -- Emerging market potential -- Internationalization as a business strategy -- Export marketing to and sourcing in emerging economies -- Entry strategies for emerging markets -- Developing and managing relationships in emerging markets -- Negotiation process and strategies for emerging markets -- Emerging markets of Asia -- Emerging markets of Eastern Europe -- Emerging markets of Latin America, South Africa and Turkey -- Conclusions: some guidelines for doing business in emerging markets.
Note Unlimited number of concurrent users. UkHlHU
ISBN 9781452244891 (e-book)
Author Cavusgil, S. Tamer, author.
Subject International business enterprises.
Export marketing.
Negotiation in business.
Alt author Ghauri, Pervez N., 1948- author.
Agarwal, Milind R., author.

Subject International business enterprises.
Export marketing.
Negotiation in business.
Descript 1 online resource (xv, 300 pages)
Content text txt
Media computer c
Carrier online resource cr
Contents Why look at emerging economies? -- Emerging market potential -- Internationalization as a business strategy -- Export marketing to and sourcing in emerging economies -- Entry strategies for emerging markets -- Developing and managing relationships in emerging markets -- Negotiation process and strategies for emerging markets -- Emerging markets of Asia -- Emerging markets of Eastern Europe -- Emerging markets of Latin America, South Africa and Turkey -- Conclusions: some guidelines for doing business in emerging markets.
Note Unlimited number of concurrent users. UkHlHU
Alt author Ghauri, Pervez N., 1948- author.
Agarwal, Milind R., author.
ISBN 9781452244891 (e-book)
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