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Author Gilligan, Colin.
Title Strategic marketing planning / Colin Gilligan and Richard M.S. Wilson.
Publication Info Oxford : Butterworth-Heinemann, 2009.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 G5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 G5  8 WEEK LOAN  AVAILABLE
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Descript 552p.
Edition 2nd ed.
Note Previous ed.: 2003.
ISBN 9781856176170 (pbk.)
1856176177 (pbk.)
 Click on the terms below to find similar items in the catalogue
Author Gilligan, Colin.
Subject Marketing -- Planning.
Marketing -- Management.
Alt author Wilson, Richard M. S. (Richard Malcolm Sano)
Descript 552p.
Edition 2nd ed.
Note Previous ed.: 2003.
ISBN 9781856176170 (pbk.)
1856176177 (pbk.)
Author Gilligan, Colin.
Subject Marketing -- Planning.
Marketing -- Management.
Alt author Wilson, Richard M. S. (Richard Malcolm Sano)
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HF 5415.13 G5  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HF 5415.13 G5  8 WEEK LOAN  AVAILABLE

Subject Marketing -- Planning.
Marketing -- Management.
Descript 552p.
Note Previous ed.: 2003.
Alt author Wilson, Richard M. S. (Richard Malcolm Sano)
ISBN 9781856176170 (pbk.)
1856176177 (pbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar

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