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Author Roscam-Abbing, Erik.
Title Brand-driven innovation : strategies for development and design / by Erik Roscam-Abbing.
Publication Info Lausanne ; Worthing : AVA Academia, 2010.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  OS 658.827 ROS  4 WEEK LOAN  AVAILABLE

Descript 208p.
ISBN 9782940411283 (pbk.)
294041128X (pbk.)
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Author Roscam-Abbing, Erik.
Subject Brand name products -- Design.
Branding (Marketing)
Organizational change.
Descript 208p.
ISBN 9782940411283 (pbk.)
294041128X (pbk.)
Author Roscam-Abbing, Erik.
Subject Brand name products -- Design.
Branding (Marketing)
Organizational change.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  OS 658.827 ROS  4 WEEK LOAN  AVAILABLE

Subject Brand name products -- Design.
Branding (Marketing)
Organizational change.
Descript 208p.
ISBN 9782940411283 (pbk.)
294041128X (pbk.)

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