| Descript |
1 online resource (191 pages) |
| Content |
text txt |
| Media |
computer c |
| Carrier |
online resource cr |
| Contents |
Cover -- Praise for Data-Driven Decisions -- Title Page -- Copyright -- Dedication -- Contents -- Figures and Tables -- Contributors -- Acknowledgements -- Part 1: Background -- 1 Introduction -- About the author -- The wider context -- The what, the why and the where of the data-driven decision process -- The toolkit? -- Going further -- What will you get from this book? -- 2 Using the Toolkit -- Getting started -- Book layout -- The model -- A circular approach -- Part 2: The Toolkit -- 3 Step 1: Identify -- Introduction -- Data needs -- Data queries -- Data sources -- Time to practise -- Summary -- 4 Step 2: Collect -- Introduction -- Choosing your data -- Data collection methods -- Summary -- 5 Step 3: Map -- Introduction -- What is mapping? -- Making data comparable (normalising) -- Visualisation -- Creating a map of your data -- Summary -- 6 Step 4: Analyse -- Introduction -- What is analysis? -- Understand context -- Conclusions -- Summary -- 7 Step 5: Act -- Introduction -- What is the action step? -- Sharing data -- Planning actions -- Summary -- 8 Step 6: Review -- Introduction -- Why do we review? -- What do we review? -- How to review and questions to explore -- Make the changes -- What next? -- Part 3: Going Further -- 9 Moving from a Transactional to a Transformational Service Using Data -- Introduction -- Why lead with data? -- Transactional vs transformational work -- Data-led culture -- Data with compassion -- Case study -- 10 Collection Mapping for Collection Management -- Introduction -- Understanding your collection as a concept -- Collection mapping -- Conclusion -- 11 User Experience and Qualitative Data -- Introduction -- What is UX? -- Undertaking UX research in a library -- The UX techniques -- Ethics of research -- Recruiting participants -- Analysis -- Now write it up! -- What next? -- Words of caution. |
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This is the beginning -- 12 Alternative Data Sources: Using Digital and Social Media to Inform Management Decisions in Your Library -- Introduction -- Libraries and social media -- Social media terminology and background -- What sort of data are we talking about? -- Data from social media marketing activity -- User engagement data and dialogue (outcomes measurement and evaluation) -- Service improvements and customer services -- Altmetrics -- Web-based analytics -- Summary -- 13 Starting from Scratch: Building a Data Culture at the University of Westminster -- Background -- Overnight opening case study -- Lessons learned and reflection -- 14 Back to the Drawing Board: How Data Visualisation Techniques Informed Service Delivery during the COVID-19 Pandemic -- Setting the scene -- Background -- Piktochart -- Power BI -- Case study: the pandemic -- Final thoughts -- Appendix -- Bibliography -- Index. |
| Note |
Unlimited users UkHlHU |
| ISBN |
9781783304806 (electronic bk.) |
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