Start Over Please hold this item Export MARC Display
 
     
Limit search to available items
Author Hoffman, K. Douglas.
Title Essentials of services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E. G. Bateson.
Publication Info Mason, Ohio : South-Western, c2001.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HD 9980.5 H6  4 WEEK LOAN  AVAILABLE

Descript 569p.
Edition 2nd ed.
ISBN 0030288924
Click on the terms below to find similar items in the catalogue
Author Hoffman, K. Douglas.
Subject Service industries -- Marketing.
Alt author Bateson, John E. G.
Descript 569p.
Edition 2nd ed.
ISBN 0030288924
Author Hoffman, K. Douglas.
Subject Service industries -- Marketing.
Alt author Bateson, John E. G.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room 1st floor HDC  HD 9980.5 H6  4 WEEK LOAN  AVAILABLE

Subject Service industries -- Marketing.
Descript 569p.
Alt author Bateson, John E. G.
ISBN 0030288924

Links and services for this item: