LEADER 00000nam  22002658a 4500 
001    99015595628 
003    UkLCURL 
008    100630s2010    sz a          000 0 eng|d 
020    9782940411283 (pbk.)  
020    294041128X (pbk.)  
035    (Uk)015595628 
040    StDuBDS|beng|cStDuBDS 
049    |jCU|k99015595628|lb|m- 
082 04 658.827|222 
100 1  Roscam-Abbing, Erik. 
245 10 Brand-driven innovation :|bstrategies for development and 
       design /|cby Erik Roscam-Abbing. 
260    Lausanne ;|aWorthing :|bAVA Academia,|c2010. 
300    208p. 
650  0 Brand name products|xDesign. 
650  0 Branding (Marketing) 
650  0 Organizational change. 
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Reading Room Mezzanine  OS 658.827 ROS  4 WEEK LOAN  DUE 09-11-21