Descript |
xxviii, 797 pages : illustrations (colour) |
Content |
text |
|
still image |
Media |
computer |
Carrier |
online resource |
Edition |
Eleventh edition / Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regner with the assistance of Jason Evans, Clive Kerridge, Steve Pyle. |
Note |
Previous edition: 2013. |
Contents |
Chapter 1: Introducing Strategy Chapter 2: Macro Environmental Analysis Chapter 3: Industry and Sector Analysis Chapter 4: Resources and Capabilities Chapter 5: Stakeholders and Governance Chapter 6: History and Culture Chapter 7: Business Strategy and models Chapter 8: Corporate Strategy and Diversification Chapter 9: International Strategy Chapter 10: Entrepreneurship and Innovation Chapter 11: Mergers, Acquisitions and Alliances Chapter 12: Strategy in Action Chapter 13: Strategy Development Processes Chapter 14: Organizing and Strategy Chapter 15: Leadership and Strategic Change Chapter 16: The Practice of Strategy |
Note |
6 concurrent users. UkHlHU |
ISBN |
9781292145136 (e-book) |
|