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BJL CLASSMARK
KDL CLASSMARK
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KDL, Scarborough
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Record:
Title
Advertising works 14 : proving the effectiveness of marketing communications / edited and introduced by Les Binet.
Publication Info
Henley-on-Thames : World Advertising Research Center, 2006.
Location/Availability
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LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5816 A2
8 WEEK LOAN
AVAILABLE
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Descript
344p. + 1 DVD.
Note
Published in association with the IPA.
Includes 1 DVD.
ISBN
9781841161839 (hbk.)
1841161837 (hbk.)
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Subject
Advertising -- Awards -- Great Britain -- Case studies.
Alt author
Binet, Les.
World Advertising Research Centre.
Institute of Practitioners in Advertising.
Descript
344p. + 1 DVD.
Note
Published in association with the IPA.
Includes 1 DVD.
ISBN
9781841161839 (hbk.)
1841161837 (hbk.)
Subject
Advertising -- Awards -- Great Britain -- Case studies.
Alt author
Binet, Les.
World Advertising Research Centre.
Institute of Practitioners in Advertising.
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5816 A2
8 WEEK LOAN
AVAILABLE
Subject
Advertising -- Awards -- Great Britain -- Case studies.
Descript
344p. + 1 DVD.
Note
Published in association with the IPA.
Includes 1 DVD.
Alt author
Binet, Les.
World Advertising Research Centre.
Institute of Practitioners in Advertising.
ISBN
9781841161839 (hbk.)
1841161837 (hbk.)
Persistent link to this item
Click link and copy URL from browser navigation toolbar
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