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BJL CLASSMARK
KDL CLASSMARK
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BJL, Hull
KDL, Scarborough
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Record:
Author
Kitchen, Philip J.
Title
The impact of gray marketing and parallel importing on brand equity and brand value / by P. Kitchen, L. Eagle, L. Rose and B. Moyle.
Publication Info
Hull : University of Hull, 2003.
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Descript
20 pages.
ISBN
1902034317
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Author
Kitchen, Philip J.
Series
Research memorandum (University of Hull. Business School) ; 38
Alt author
Eagle, Lynne.
Rose, Lawrence.
Moyle, Brendan.
Descript
20 pages.
ISBN
1902034317
Author
Kitchen, Philip J.
Series
Research memorandum (University of Hull. Business School) ; 38
Alt author
Eagle, Lynne.
Rose, Lawrence.
Moyle, Brendan.
Descript
20 pages.
Alt author
Eagle, Lynne.
Rose, Lawrence.
Moyle, Brendan.
ISBN
1902034317
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