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Author Zeithaml, Valarie A.
Title Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Publication Info Boston, Mass. : McGraw-Hill, 2005.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE

Descript 708p.
ISBN 0077107950
0071244964
Click on the terms below to find similar items in the catalogue
Author Zeithaml, Valarie A.
Subject Service industries -- Marketing.
Customer services.
Alt author Bitner, Mary Jo.
Gremler, Dwayne D.
Descript 708p.
ISBN 0077107950
0071244964
Author Zeithaml, Valarie A.
Subject Service industries -- Marketing.
Customer services.
Alt author Bitner, Mary Jo.
Gremler, Dwayne D.
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE
 BJL 5th Floor  HD 9980.5 Z4  8 WEEK LOAN  AVAILABLE

Subject Service industries -- Marketing.
Customer services.
Descript 708p.
Alt author Bitner, Mary Jo.
Gremler, Dwayne D.
ISBN 0077107950
0071244964

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