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BJL CLASSMARK
KDL CLASSMARK
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Record 3 of 3
Record:
Author
Usunier, Jean-Claude.
Title
Marketing across cultures [electronic resource].
Publication Info
Harlow : Financial Times Prentice Hall, 2005.
Edition
4th ed. / Jean-Claude Usunier, Julie Anne Lee.
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Descript
573p.
Edition
4th ed. / Jean-Claude Usunier, Julie Anne Lee.
Note
Previous ed.: 2000.
ISBN
1405871407 (e-book)
9781405871402 (e-book)
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Author
Usunier, Jean-Claude.
Subject
Export marketing.
Intercultural communication.
International business enterprises.
Alt author
Lee, Julie, 1948-
Descript
573p.
Edition
4th ed. / Jean-Claude Usunier, Julie Anne Lee.
Note
Previous ed.: 2000.
ISBN
1405871407 (e-book)
9781405871402 (e-book)
Author
Usunier, Jean-Claude.
Subject
Export marketing.
Intercultural communication.
International business enterprises.
Alt author
Lee, Julie, 1948-
Subject
Export marketing.
Intercultural communication.
International business enterprises.
Descript
573p.
Note
Previous ed.: 2000.
Alt author
Lee, Julie, 1948-
ISBN
1405871407 (e-book)
9781405871402 (e-book)
Persistent link to this item
Click link and copy URL from browser navigation toolbar
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