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Author Mentzer, John T.
Title Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon.
Publication Info Thousand Oaks, Calif. : Sage Publications, c2005.
Edition 2nd ed.


LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.818 MEN  UNTIL CLOSING  ASK at the Reading Room

Descript 347p.
Edition 2nd ed.
ISBN 1412905710
Click on the terms below to find similar items in the catalogue
Author Mentzer, John T.
Subject Sales forecasting -- Management.
Marketing research -- Management.
Alt author Moon, Mark A., 1955-
Descript 347p.
Edition 2nd ed.
ISBN 1412905710
Author Mentzer, John T.
Subject Sales forecasting -- Management.
Marketing research -- Management.
Alt author Moon, Mark A., 1955-
LOCATION SHELVED AT LOAN TYPE STATUS
 BJL Teaching Reserve  658.818 MEN  UNTIL CLOSING  ASK at the Reading Room

Subject Sales forecasting -- Management.
Marketing research -- Management.
Descript 347p.
Alt author Moon, Mark A., 1955-
ISBN 1412905710

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