LEADER 00000cam  2200337 a 4500 
001    982009007185 
003    UkLCURL 
008    090309s2009    maua     b    001 0 eng   
020    9781422126691|q(hardcover) 
020    1422126692|q(hardcover) 
035    (OCoLC)ocn262430684 
035    (DLC)2009007185 
040    DLC|cDLC|dBTCTA|dUKM|dYDXCP|dC#P|dBWX|dNLGGC|dHNW|dDLC 
049    |jCU|k982009007185|ll|m+ 
050  4 HD 30.28 M9 
082 00 658.4/01|222 
100 1  Mullins, John W.|q(John Walker) 
245 10 Getting to plan B :|bbreaking through to a better business
       model /|cJohn Mullins, Randy Komisar. 
260    Boston, Mass. :|bHarvard Business Press,|cc2009. 
300    xiii, 249 p. :|bill. ;|c24 cm. 
505 0  Don't reinvent the wheel, make it better : assembling 
       analogs, antilogs, and leaps of faith to get to plan B -- 
       Guiding your flight progress : the power of dashboards -- 
       Air, food, and water : your revenue model -- Avoiding 
       rocks and hard places : your gross margin model -- 
       Trimming the fat : your operating model -- Cash is king : 
       your working capital model -- It takes money to make money
       : your investment model -- Can you balance a one-legged 
       stool? : multidimensional business models -- Getting 
       started on discovering your plan B. 
650  0 Business planning. 
650  0 New business enterprises. 
650  0 Entrepreneurship. 
700 1  Komisar, Randy,|d1954- 
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