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BJL CLASSMARK
KDL CLASSMARK
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BJL, Hull
KDL, Scarborough
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AUTHORS (1-7 of 7)
Payne Adrian
1
Mark
The essence of services marketing
Payne, Adrian, author.
Hemel Hempstead : Prentice Hall, 1993.
1993
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL Reading Room 1st floor HDC
HD 9980.5 P3
4 WEEK LOAN
AVAILABLE
2
Mark
The handbook of CRM : achieving excellence in customer management
Payne, Adrian.
Oxford : Elsevier Butterworth-Heinemann, 2006.
2006
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.5 P3
8 WEEK LOAN
AVAILABLE
3
Mark
Marketing planning for services
McDonald, Malcolm.
Oxford : Butterworth/Heinemann, 1996.
1996
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HD 9980.5 M1
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HD 9980.5 M1
8 WEEK LOAN
AVAILABLE
4
Mark
Marketing plans for services : a complete guide
McDonald, Malcolm.
Chichester : Wiley, 2011.
2011
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HD 9980.5 M1
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HD 9980.5 M1
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HD 9980.5 M1
8 WEEK LOAN
AVAILABLE
5
Mark
Relationship marketing : bringing quality, customer service and marketing together
Christopher, Martin.
Oxford : Butterworth Heinemann in association with the Chartered Institute of Marketing, 1993.
1993
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415 C5
8 WEEK LOAN
DUE 19-05-24
6
Mark
Relationship marketing : creating stakeholder value
Christopher, Martin.
Oxford : Butterworth-Heinemann, 2002.
2002
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.55 C5
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HF 5415.55 C5
8 WEEK LOAN
AVAILABLE
7
Mark
Relationship marketing for competitive advantage : winning and keeping customers
Oxford : Butterworth-Heinemann in association with the Chartered Institute of Marketing, 1998.
1998
BOOK
LOCATION
SHELVED AT
LOAN TYPE
STATUS
BJL 5th Floor
HF 5415.55 R3
8 WEEK LOAN
AVAILABLE
BJL 5th Floor
HF 5415.55 R3
8 WEEK LOAN
AVAILABLE
